Business Intelligence Dashboards Powering $100 Million SHINE Campaign

This notice is from the archives of The Notice Board. Information contained in this notice was accurate at the time of publication but may no longer be so.

University Advancement is using the power of Business Intelligence to help manage their resources as they raise $100 million and engage 20,000 alumni as part of SHINE: The Campaign for the University of Lethbridge.

Barry Knapp, Director of Development, University Advancement says “we needed a visual, analytical method to quickly and simply monitor, direct and refine the tasks and people in our campaign. Collaborating with our partner Vicki Lund from Information Management and Security Office (IMSO), we've created dashboards that give our development staff and myself as their supervisor the information we all need to make better and more timely decisions. This is one tool that will help us successfully complete the most ambitious fundraising campaign in our institution’s history.

Anna Linville, Manager, Advancement Services has been a key resource in the creation of these dashboards. "These dashboards pull together the data from dozens of Banner screens into a single source that we can manipulate on the fly. The dashboards have also allowed us to make exciting discoveries about our data.” 

 Oliver Twizell, Prospect Research Officer in Advancement says “in collaboration with Vicki Lund and IMSO we have built a relationship management system that provides all development staff the ability to qualify the University’s potential donors. It allows development staff to be donor centric by planning strategy and future action items, document completed activities and increase efficiency in scheduling work load. Finally, the tool will allow for accurate measurement of the activity and results.” 

 For more information on SHINE:

For more information on Business Intelligence and Analytics:


Vicki Lund, Senior BI Data Analyst

Information Management and Security

University of Lethbridge

Kevin Vadnais, Manager

Information Management and Security

University of Lethbridge


Vicki Lund-Tulloch | | (403) 332-4599