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Browsing by Subject "Wine industry -- Canada -- Marketing"

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Browsing by Subject "Wine industry -- Canada -- Marketing"

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  • Zhu, Ying; University of Lethbridge. Faculty of Management (Lethbridge, Alta. : University of Lethbridge, Faculty of Management, 2005Management, 2005)
    While website features of many kinds have been examined in numerous studies, few of these studies look at the use of websites by combining information technology and marketing perspectives. Also, no industry-specific website ...